I was just at Kosherfest 2009 last week in Secaucus, NJ, and I have to start my diet all over again. That should be the worst news, but there really were so many new and healthy kosher food and beverage products; MimicCreme, a non-dairy and non-soy gluten-free blend of cashews and almonds cream substitute, Brain Toniq, which touts itself as the only non-caffeinated “think drink” designed to increase mental focus, function and clarity, Kosher Valley offers kosher turkeys and chickens raised without the use of antibiotics or animal by-products, and are free to roam in a humanely-raised, stress free environment. Then there were the classics that we grew up with, like Manischewitz which now has an -natural Ready-To-Serve Broth with no MSG. That’s progress. You can also test out your cooking creativity at the 4th Annual Man-O-Manischewitz Cook-Off. I’ve included more information about the all-natural Broth and cooking contest below. By the time I finished this article, I already had an idea, hopefully you will too!
SECAUCUS, NJ (October 2009)—Just in time for the holiday season, The Manischewitz Company announces the launch of the 4th Annual Man-O-Manischewitz Cook-Off, a cooking contest designed to encourage home cooks to challenge themselves in preparing a kosher meal using the new Manischewitz all-natural Broth, made with real chicken and beef. The contest encourages home chefs to experiment with different ethnic foods and to think of preparing a Kosher inspired meal as part of that experience, in the same way people enjoy preparing Japanese, Italian, Mexican, Chinese and other popular ethnic cuisine. Entrants will compete for a chance to be crowned the “King or Queen of Kosher” and win the $25,000 grand prize package including GE Profile kitchen appliances, cash and more. Five finalists will win an all-expense paid trip to NYC to compete live on March 18th at the Jewish Community Center of Manhattan. The contestants will be judged by an on-site cooking panel consisting of food media and other culinary experts. This year the cook-off will be bigger and better than ever with legendary acclaimed chef, Jacques Pépin as the celebrity guest of honor who will act as MC, head judge and award prizes. Pépin is one of America’s best-known chefs, widely recognized as the host of eleven acclaimed public television cooking series and the author and publisher of twenty-six cookbooks. He is also a founder of The American Institute of Wine and Food (WIWF) and has been the Dean of Special Programs at the French Culinary Institute (New York) since 1988. “I am thrilled to be a part of the 4th Annual Manischewitz Cook-Off!” said Chef Pépin. “I always encourage people to experiment with new types of ethnic cuisine and products.” Chef Jacques Pepin has created some exciting recipes using the new Manischewitz Broth which will be available in the recipe section of www.manischewitz.com.
“Over the past three years over 10,000 people across the country, spanning all ethnic backgrounds, have shared some amazing recipes.” says David Yale, President and CEO, of The Manischewitz Company. “As the leader in the kosher market, we pride ourselves on our wide range of specialty products that inspire cooks of all types to create exciting kosher inspired recipes.” Just-in-time for the Cook-Off, The Manischewitz Company has added a new line of ready-to-serve broths to its extensive portfolio of kosher products, giving you additional items to add to your creative recipe! New Manischewitz Broth starts with a recipe, not a formula, and is slow cooked in small batches. Filtered water is added to all natural ingredients and real kosher chicken and beef stock to deliver that homemade taste. Manischewitz Broth is packaged in a 14 ounce, easy open, pop-top can or a 32 ounce easy to pour reusable carton and is available in three flavors: Chicken, Reduced Sodium Chicken and Beef. Look for these wholesome broths in the kosher and soup section of supermarkets nationwide. Suggested retail price for the can is $1.69 and $2.99 for the carton.
As an added bonus, this year’s event will benefit Jewish American Heritage Month (JAHM), a national month of recognition of the more than 350-year history of Jewish contributions to American culture. Updates on JAHM will be available on http://www.Manischewitz.com shortly and will continue through the end of JAHM on May 31, 2010. The Manischewitz Company is the official corporate sponsor of JAHM, and will work with the JAHM steering committee to drive awareness of events and programs. How it works The Manischewitz Cook-Off invites U.S. residents 18 or older to submit an original, easy-to-prepare entrée. All recipes must be original, kosher, include a new Manischewitz Broth product, have no more than a total of eight ingredients and be prepared and cooked in one hour or less.
For official contest details log onto http://www.manischewitz.com and complete the official entry form and submit your recipe online. You can also enter by mail by sending your recipe entry to: Manischewitz Cook-Off, c/o BHGPR, 546 Valley Road Upper Montclair, NJ 07043. All entries must be received by January 31, 2010 For more information, prize details, rules and regulations, log onto www.manischewitz.com.
To inspire you for Cook-Off try this delicious chicken dish: POT OF OLIVE OIL BROTH POACHED CHICKEN WITH ARTICHOKES AND TOMATOES Ingredients: 1 whole chicken, cut up 3 tablespoons olive oil 1 1/2 cups onions, diced 1 1/2 cups celery, diced 2 tablespoons garlic, chopped 42 oz Manischewitz® Chicken Broth (3 cans) 1 tablespoon fresh thyme leaves, chopped 2 bay leaves 2 cans artichoke hearts, drained and halved 2 whole tomatoes, chopped 1/4 cup fresh basil, cut into thin strips Preparation: PREPARATION: 1. In a large stock pot sear chicken skin side down in olive oil; remove. 2. In same pot, sauté onions, celery and garlic. 3. Add Manischewitz® Chicken Broth, thyme and bay leaves; bring to a boil, then reduce heat 4. And chicken. 5. Simmer 30 to 45 minutes or until chicken is fully cooked and tender, skimming off any fat or broth that comes to the surface; add water if necessary to keep chicken covered. 6. Remove chicken and set aside on serving platter. 7. Skim off any remaining fat or froth; add artichokes, tomatoes and basil; simmer briefly. 8. Serve with chicken. Serving Suggestion: Strain 1 1/2 cups of stock and add to 1 1/2 cups of couscous for a quick side dish. NUTRITION INFORMATION • Servings per Recipe: 6 • AMOUNT PER SERVING: • Calories (kcal): 709 • Total Fat: 47g • Cholesterol: 226mg • Total Carbs: 24g • Dietary Fiber: 9g • Protein: 50g