Category Archives: Community

Queens Kosher Consumers Get Ready To Check-Out Aron’s Kissena Farms Supermarket

One of the main reasons why my husband and I chose to live in Kew Gardens Hills, NY, was becaue of the number of kosher food options available. Since we’ve moved here five years ago, this number continues to increase. This week, Aron’s Kissena Farms will be celebrating their Grand Opening with incredible specials this Tuesday, February 2nd. These specials will last thru Thursday, February 11, 2010. Aron’s Kissena Farms is Located at 72-15 Kissena Bllovd., Flushing, NY 11367. There will be no shortage of free parking-in the 400-car parking lot-so you can shop like a mensch.  Customers will kvel over the new interior-designed by noted architect Dinesh Doshi who also designed ShopRite, Acme, Pomegranate and Lowes-a welcome improvement to the previous appearance of Kissena Farms.

The price is right, also. My husband has already given the meat prices a big thumbs up-Grade A Whole Chicken for $1.39 Lb.-get them while you can. This store is arriving just in time for people to start stocking up on food for their Purim Seudah (meal) and Kosher for Passover items as well. I’ll be there tweeting and eating, come find me @primetimeparent and let me know what you think of the new shopping experience.

In the last couple of months, a new restaurant has joined the kosher scene on Main Street as well.  The night I was supposed to get out with the moms from playgroup I fell asleep putting my kids to sleep. I spoke to them as they had just received a complimentary order of  bruchetta with parmesean toasts. They loved the food and said that the entries were large and delicious. The decor was new and fresh. This restaurant also has amazing takeout pizza with a price that we love. That is our new Sunday night place for pizza and the kids love it.  My friends also tried out their sushi and eggplant parmesan, which was grilled instead of fried because that is how she wanted it. 

If you are on your way to La Guardia Airport or taking the kids to the New York Hall of Science, definitely stop off on Main Street and let us know what your favorite kosher restaurant is!



Filed under Community, Hey Moms, Kosher, Pesach, Purim, Purim Party, Shopping, Shopping Kosher

The Rush of Rosh Hashanah

img_challahEven though Rosh Hashanah is just a few days away, families in Kew Gardens Hills, NY (Queens) have been preparing for the Jewish New Year for over a month or more. No matter how far in advance we plan, there is always something that comes up and we need to run out to the store and buy more eggs, apples, honey, challah, chicken, or pomegranates. On Main Street in Kew Gardens Hills, there is no shortage of these items whatsoever. The bakeries have been working overtime and the sweet smells of honey cake and challah are in the air! This is a really fun time to visit the local bakeries and take some of these sweet desserts home. We just love G & I Bakeries, located at 69-40 Main Street. We always purchase a few delicious round challahs for our meals on Rosh Hashanah.  What s challah? Challah is braided bread that we eat every Shabbat and holiday, except for Passover when we eat only Matzos for eight days. Challah is usually a braided loaf of bread, but for Rosh Hashanah we eat round challahs to symbolize the continuous cycle of life. Even though our grandparents are not with us physically, they are with us in spirit. I look at my children and I am in awe of how they represent the past, present, and future of our Jewish heritage. They have a piece of all of our family members that are no longer with us and those that still are in their young faces and that is pretty awesome.

 Rosh Hashanah is a time for focusing on good things for the year to come, so we add extra sweetness to our menu. How sweet it is! Honey, honey cake, and raisins are added to challah to bring on the extra sweetness. Chicken and side dishes are topped with honey, oranges, and raisins. We also say a special blessing before taking a slice of apple and dipping it in a cup of honey. This blessing is one that we say to request that the new year be full of good “sweet” things in our lives.

There are some more eclectic food items that add meaning to our Rosh Hashanah meal and most of them can be found in the stores on Main Street in Kew Gardens Hills. Not your typical, everyday side dishes, but definitely significant for the new year. On the first night of Rosh Hashanah, apples are eaten, but on the second night, the not so familiar fruits are eaten for the purpose of welcoming the new season. When we eat this new fruit, we say a special blessing, or shehechiyanu to thank G-d for providing us with these new fruits. Fruits like pomegranate, which have 613 seeds, is  the same number of mitzvot or  “good deeds” that we should provide for our friends and family. There is a great fruit store on Main Street between 76th Road and 76th Avenue and right before Shabbos and Jewish Holidays this place is packed. If you’ve been to open markets in ethnic neighborhoods, the scene at this fruit and vegetable store will  be quite familiar.  My husband always comes back home with bags full of exotic new fruits. Thank G-d he loves to shop.

Yes, that is a fish head on the table. Since, Rosh means “head” in Hebrew, we eat the head of a fish because we should always be the leaders of our people and perform acts of kindness to all people. Fish also symbolize fertility and abundance, something we should always aspire to achieve in our lives.  
Here are some other symbolic dishes and food items with a straight forward explanation from 

Head of Lamb, Sweet Chicken or Meat Dish
Head of lamb symbolizes our hope that the Jewish people will lead other nations through their righteousness. The sweet entree symbolizes our wish for a sweet year.

Tzimmes is an eastern European recipe for honey baked carrots. The Yiddish word “meren” means carrots and to increase. Carrots symbolize our hope that we increase our good deeds in the coming year. Some tzimmes recipes add prunes, sweet potatoes or even meat to the sweet carrots.

Spinach symbolizes a green year with plenty of produce.

Rice symbolizes abundance.

Honey Cake
“This day is holy to God, your God; do not mourn and do not weep…for the joy of God is your strength.” (Nechemiah 8:9-10). It is said that the Prophet Nechemiah introduced to the ancient Israelites the Persian custom of eating sweet foods to celebrate the New Year.

These last two were mentioned on

Less common than round challah, apples, honey or even fish heads, fenugreek is traditionally eaten on Rosh Hashanah by Jewish people of Middle Eastern descent. The tradition likely started since the Hebrew word for fenugreek sounds similar to the Hebrew word for “increase”. When eating the fenugreek, a special prayer is recited asking G-d to increase our merits.

 Leeks, Beets & Dates
There are a handful of foods traditionally eaten during Rosh Hashanah that are intended invoke G-d’s protection of the Jewish people from their enemies. Leeks, beets and dates all fit this category.

Another thing I love about my neighborhood is kosher pre-made meals for Shabbos and Holidays. You can get an entire Rosh Hashanah meal complete with all the side dishes and symbolic food items right on Main Street and they can eve deliver it to their home. Even if you did have time to prepare most of the items in advance, you can find what you need to make your meal complete at Mauzone 7230 Main St,  Meal Mart 72-10 Main Street, Supersol 6818 Main St,, or Wasserman’s, 7268 Main Street.

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Filed under BT, Community, Kosher, Rosh Hashanah, Shopping Kosher

What’s Cooking and What’s Not Cooking In A Kosher Kitchen

What do I, a kosher mommy blogger, a Rebbetzin from Boro Park, and a Mashgicha-a female Mashgiach- from Albany, NY, have in common? I was hungry for information on kosher food certification processes and the laws that make them kosher. These women, some of them from generations of kosher kitchens and some of them that just wanted to increase their own personal kosher curiosity. Last week, I spent the entire week with 24 of these incredible women at the OU Advanced Kashrut Seminar For Women and had an in depth look at “what’s cooking” and “what’s not cooking” in kosher cuisine today.  Rabbi Grossman, Director of OU Kosher Education, organized this opportunity for women after he had received requests from over 80 women for such a seminar last year. The week long seminar addressed the areas of kosher food management such as checking lettuce for insects (we did find one on our lettuce); baking bread (challah); blood spots in eggs; meat and dairy control; identifying and purchasing kosher fish and chicken; and becoming an educated kosher consumer.

The seminar also included a couple of field trips to OU certified factories, hotel kitchens and food service establishments.  It is incredible the amount of detailed processes, check lists, and quality control required for working in a large kosher kitchen or an OU certified factory.  I was so impressed by the OU kosher rabbinic staff – both those who are based in the OU office (rabbinic coordinators) and those who work outside (rabbinic field representatives) – and their extensive knowledge of animals, natural history, chemicals, medicine, and Halacha (Jewish Law) in their areas of concentration.  

I have been kosher for less than a decade, but after this course I can’t understand why anybody would not choose to keep kosher.  You don’t have to be a Jew or even an Orthodox Jew to benefit from kosher certification. In fact, Phyllis Koegel, OU New Business Development/Marketing Associate, shared some information on kosher consumers that I found most interesting. According to Mintel Market Research, “Kosher Foods Market – US Report,” January, 2009, The U.S. Kosher Marketplace is growing steadily.  According to the report, nearly 80% of All Kosher Food Sales are Outside of the “Traditional” Jewish Market. These markets include Muslim, Seventh Day Adventists, Vegetarians, and Vegans. Mintel also discovered that general consumers believe kosher food is safer, healthier, and better. Then there is the consumer with Dietary Restrictions such as Lactose, Shellfish, and Gluten Intolerant. This research confirms my personal opinion that consumers don’t have to be Jewish to love kosher food. However, if they are health concious consumers with food nutrition as a major priotity, Jewish or not, this is something we can all agree on. Still not convinced?

You can bring a world expert on kashrut — one of the Rabbanim and Mashgichim of the Orthodox Union — to your institution to share his expertise. Arrangements may be made for small adult groups to visit OU headquarters for an in-house session, seminar or shiur with an OU rabbinic expert. For more information, contact Rabbi Eliyahu Safran at or 212.613.8115.

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Filed under BT, Community, Cover Your Hair, Gluten-Free, Gourmet kosher, Healthy, Jewish, Jewish Women Who Rock, Kosher, Organic

New Yid On The Job At Shoprite

News Source: Shoprite Invests in its Catskills Operations as Sales Soar Monticello, NY…With three stores in the Catskills (Monticello, Liberty and Ellenville) Shoprite has significantly upgraded its services to the kosher consumer. Sources say that its sales of kosher foods this summer have soared, particularly in Monticello where it faces competition from Wal-Mart just across the road. Shoprite hired Zelig Krymko as its new liaison to the kosher community. According to the Hamodia weekly, he is already committed to sponsor a Cholov Yisrael Kiddush in local synagogues and has even instituted a special check-out counter where the monitors are tuned off and the magazines covered over with black plastic bags. Kosher distributors say that sales of kosher foods in general have soared this season.

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Treat Yourself To Miriam Sandler’s New CD This Rosh Chodesh

The Tifereth Sisterhood proudly presents: An inspiring evening featuring singer/songwriter, Miriam Sandler, as she launches her new CD, “The Solution”. Miriam is long standing member of the Passaic community and has dazzled countless Jewish women of all ages with her contemporary “kosher” entertainment. Miriam’s personal expression through her original music was inspired by a relentless search for Truth, and a life-changing decision to pursue a life of values, holiness, and spirituality. Join us as Miriam tells her unforgettable story of sharing the stage with the music industries top megastars and why she gave it all up. Guest appearance by Soprano, Elana Tal In addition to featuring Miriam’s original music, there will also be a beautiful boutique, delicious dairy hor d’oeuvres and a Chinese auction. Tuesday, June 23rd, 2009. Doors open at 7:30 p.m., concert begins promptly at 8:30 p.m. at the Tifereth Israel, 180 Passaic Avenue. Tickets $12 for students and $18 for women.

My Connection To Miriam

Have you ever been so affected by somebody that you just had to let that person know! That happened to me a little more than 8 years ago when a couple of my very close friends introduced me to a Baale Teshuva, Miriam Mendelkorn, now Miriam Sandler. I was on my own journey of transformation, and a vision like Miriam and her beautiful vocals were just what I needed to see. Not just because she was beautiful (she toured with Gloria Estefan for 10 years, you know what I mean) but she spoke so beautifully about why she let go of the lifestyle as a traveling performer and embraced the serenity of Shabbos.

 I was never a professional singer and dancer, but like Miriam, I’ve always been Jewish. There is a time in life when we question our purpose and ponder our future. For Miriam, a week full of crowded theatres and roaring fans had only taken her soul so far.  She studied the beauty and signifigance of a Jewish lifestyle and decided to channel her talents in that direction.

As a female singer with a beautiful voice, she had made the committment to sing only for women. I know what you’re thinking, and until I learned the reasoning behind this committment, I was thinking that as well. How crazy, how limiting, she sabatoged her career, etc. The truth is, she gained so much more. Why did she make this committment?

In her journey, as with many other Baale Teshuvat, there are so many beautiful customs, rituals, laws, and prayers that are introduced to our existing lifestyles(Tzniut, Shome Negiah, Kol Isha, Kashrut, etc.). Not everybody agrees with all of these, some not at all. However, for many, it is just what was needed to make present in our own lives. As a Jew, we have automatically built in our souls the potential to live our lives giving it our all. For me, it completed my thoughts, made sense of my concerns, and gave me a higher authority to turn to during unfortunate circumstances (illness, fear, loss). I personally had the opportunity to study some of the sources behind the rituals and customs. I said, “sign me up for the program” and I was hooked (a one month program became six months). I understand that this is not for everyone, and that’s okay. If I was friends with you before I became an Observant Jew, I am still friends with you now. An Observant Jewish lifestyle and the very strong foundation it provides  is what I needed to live the best life I possibly could.

My entire family thought I had lost my mind, especially when I wouldn’t eat out at our favorite Italian Bistro. One of the laws I had embraced early on in my journey was Kashrut . It just made sense to me, and I actually felt the changes both physically and mentally. The truth is, I had found the roadmap to living my potential and I was staying on course.

Okay, so why can’t women sing in front of men. The following source behind Kol Isha, a womens voice, may not be for you, and that is okay. While I was searching for a source that would make most sense about this issue, I came across the below source. It made perfect sense to me, to singer/songwriter Mriam Sandler, as well as many other Converts around the world.  

Shemuel said: the voice of a woman is ervah (sexually exciting), as the verse says: (Song 2:14) for your voice is sweet and your appearance attractive. (Talmud Berakhot 24a)

Okay, are you still with me? Why does this sit okay with me? Isn’t the luring tranquility of the female voice why both men and women listen to their ipods or blare their speakers at home? The truth is that I wouldn’t ever thought about this until I was taught about it a few years ago.  The reasoning behind Kol Isha is both exclusive and offensive to many women. For me, I felt even more grattitude towards a woman blessed with a beautiful voice. Just imagine what her husband must have thought the first time he heard her voice? I’ve heard from some women who had shared their beautiful vocals their husbands for the first time. They were in tears. It was so beautiful to them, and it had meant so much that it was only for their listening pleasure. I found a quote online that described this revelation quite well. In his post, Kol Isha Today, Rabbi Harvey Belovski, Rabbi of the Golders Green Synagogue in London,  wrote:

In a desensitised world, kol ishah seems quaint, almost absurd. Yet it enables us to understand just how delicate our level of awareness should be. It is a tragedy that most men today claim to find nothing erotic in a woman’s singing voice, something that is natural and healthy. Observing kol ishah is one way to rekindle lost sensitivities, enabling us in turn to invest more of ourselves in our special relationships.

I hope that we all can find our center and value the beauty that is within our own soul.

Listen to my interview with Miriam Sandler on the Jewish Shmooz Network. Our interview begins at 15 minutes into the show.

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